GUIDES AND REPORTS

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In partnership with Ascend2, Intentsify surveyed 289 B2B marketing professionals to better understand the 2021 landscape of intent data usage among B2B organizations. The guide, filled with key survey findings, also provides actionable steps on how to maximize intent data's value so you can get the most out of your investment.

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A step-by-step guide on how to successfully launch an intent-driven demand generation program, so you can create better prospect experiences, drive demand, and scale pipeline.

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Understanding intent data topics and keywords is critical to driving success from your investment. Learn what they are, why you should track both, how to select each according to your specific buyer journey and interest categories, and more.   

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